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Application for food insights, recipes, and delivery of fresh groceries

Industry
AI Insights & Grocery Delivery
Platforms
Services
User Research | UX Design | Development

The Problems We Solved

Users struggle to manage food efficiently because they cannot easily check ingredient freshness, plan meals with what they already have, or quickly resolve issues with wrong or defective grocery deliveries. These tasks are scattered across multiple apps, creating a broken and time-consuming experience.

There is a need for a unified solution that uses AI to scan food quality, generate recipes from available ingredients, and streamline grocery orders and replacements. This presents an opportunity to create an intelligent food ecosystem that reduces waste, simplifies cooking decisions, and improves overall confidence in food management.

Status
Completed
Worked on
Oct 2024 - May 2025
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The Impact We Created

40%

Reduction in Food Waste

AI freshness scanning helps users identify spoiled ingredients early, leading to smarter usage and significantly less wastage.

55%

Faster Meal Decisions

Recipe generation based on available ingredients cuts down daily decision time, making cooking simpler and more efficient.

30%

Fewer Support Touchpoints

AI-driven complaint resolution automates replacements for damaged items, reducing manual support interactions.

25%

Increase in Repeat Orders

A unified recipe–to–grocery flow encourages users to shop more often, improving overall engagement and retention.

The AI Magic

Smart Recipe Generator

Instantly creates personalized recipes based on the ingredients scanned or listed by you, adapting to dietary preferences, time limits, and skill levels.

AI Freshness Scanner

Uses the phone camera to analyze color, texture, and surface patterns to determine whether fruits, vegetables, or packaged foods are fresh, borderline, or stale.

Predictive Meal Suggestions

Learns user behavior over time to recommend meals at the right time of day, aligned with nutrition goals and cooking habits.

AI Grocery Auto-Replacement

Automatically detects defective or incorrect deliveries using uploaded photos or quick scans and initiates a replacement with minimal user interaction.

Calorie & Nutrition Analyzer

Estimates nutritional values of scanned ingredients and generated recipes, helping users maintain healthier eating habits.

Voice & Chat Food Assistant

A natural-language interface that allows users to ask for recipes, check food condition, plan meals, or reorder groceries conversationally.

Nectar Mobile App

App Features

Pantry Organization by food categories

Users can group food items into clear categories like Fruits & Vegetables, Dairy & Eggs, Meats & Seafood, Grains & Pasta, Snacks & Sweets, and Condiments & Spices. This categorization helps maintain an organized inventory that is easy to navigate.

Freshness tracking with smart alerts

The app includes freshness countdown timers to monitor food quality.

Expiration alerts notify users to use items before they spoil.

Suggested use-by recipes encourage timely consumption of perishable goods.

Custom reminders allow users to personalize notifications about their pantry items

Onboarding flow essentials for user start

he onboarding process focuses on key screens such as welcome screens, login/signup options, and permission requests.

It captures personal preferences and guides users through kitchen setup steps. Additional onboarding considerations ensure a smooth and engaging user introduction within approximately 10 minutes

Recipe exploration and meal planning tools

Users can find and customize recipes based on their inventory with AI-generated suggestions. The app supports searching recipes by ingredients or cuisine and includes dietary filters like vegan or gluten-free. Features include AI chat for quick recipe ideas, shopping list creation, and meal planning calendar integration.

Decluttered Transaction List

CHANGED: Clear typography, Large spacing, Instant filters

IMPACT: Reduced the effort needed to find past transactions.

The Experience We Created

The Style Guide

#53B175
#F2F3F2
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Font-family
Gilroy
Weights
Regular | Medium | Semibold | Bold
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